Teaching Graphic Design in a Digital Age

It is necessary to focus on how the teaching of graphic design is governed and managed in Jordan. It is known that this is a relatively new practice to Jordan and the Arab world, especially the skills of graphic design teaching, it is not like the other branches of art. It has no strengthened roots or identity, as part of the Arab culture.

This discipline had a strong relationship with printing, whilst to a certain extent this still holds true, it is now taking to be an integral parts of the design process. With the introduction of technology in the teaching of this specialization, students and teachers should be encouraged to search into their creative mind.

Teaching must create an environment that nurtures and encourages innovative thinking, visual literacy, students centered-learning and personal development. Students must be able to recognize true creativity because just knowing how to use a particular tool or a software program does not make one a designer. Art institutions should be aware of the ever-changing nature of the technology they teach with. This constant attempt to keep up to date from part of the strategic planning of the institution, however a focus on the traditional design teaching methods, principles and process should not be forgotten.

The development of Digital Art and Design education provides new production methods such as computer rendering and modeling. This increases our ability to create, to see and to express and compose a layout. We are interested in how Digital Art and Design education and physical materials can be used interchangeably as instruments in the teaching of this subject.

The development of digital methods does not deter from the importance of traditional methods of teaching; however, this should be used in conjunction with the digital approach to the study of materials and mediums. The traditional approach in particular focuses on colour, light, texture, form, shape and composition. Through the teaching of traditional methods in design we are able to challenge students to be more questioning about their use of new technologies. By encouraging students to interact with the medium as part of the creative process, it not only redefines established solutions, but also encourages development of the student’s imagination. By aiding students to develop real methodology that explores the concerns and techniques of making and exploring objects is essential to the future of graphic design.

Schools and institutions have supplied generations of young graduates into the graphic industry. In the past, art education and more specifically graphic design courses created a forum in which the ‘craft’ was learnt. Here students were encouraged to challenge previously unchallenged ideas, whilst at the same time developing the skills they would need in the future. Graduates then finished their formal education with an apprenticeship in a design company. Young graduates would then develop specific disciplines such as typographic expert, magazines, creative and art direction. By undertaking an apprenticeship students were exposed to the commercial pressures of the industry something which a classroom can only try to simulate, this putting them in good stead for their future careers.

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Become a Master of Graphic Design

Graphic design is a creative process that combines art and technology to communicate ideas. It is the process of communicating visually using typography and images to present information, usually used whenever visual intricacy and creativity are needed to present text and imagery. It can also be applied to the layout and formatting of educational material to make the information more accessible and more easily understood.

Designing a masterpiece graphically is the art of combining text and graphics to communicate an effective message. It is primarily used in the design of logos, brochures, newsletters, posters, signs, and other type of visual communication. Graphic design is the use of words and images to pass on information or to create a certain visual effect. This art form is sometimes referred to as commercial art because of its application to advertising and its vital contribution to business function.

Graphic design practice embraces a range of cognitive skills, aesthetics and crafts, including typography, visual arts and page layout. Graphic designers have a unique ability to sell a product or idea through effective visual communications, and are asked to perform the difficult task of being creative every single day.

Combining visual communication skills with the interactive communication skills of user interaction and online branding, graphic designers often work with web developers to create both the look and feel of a web site and enhance the online experience of web site visitors. Color is also another powerful way of helping users find their way around a site, and color coding sections of the site helps users identify where they are.

Graphic design adds a visual and emotional context to the purely cognitive text on the site. The primary tool for this art form is, of necessity, the creative mind. With the advent of computers and software applications, the task of the designer has become a little easier, as these have provided more effective production tools than traditional methods. It is a creative profession and things that were once only conceived in the mind are brought to life through skills and imagination.

There is a downside to the inclusion of graphic design on websites. Many designers have tried to force the Web to be what it is not, creating ineffective and sometimes unusable websites. There is a tendency to forget that words, and not images, are the building blocks for the vast majority of websites. People are strongly visually orientated, and their response to the website’s aesthetics and visual structure plays a strong part in how they interact with it as a whole.

The mid 1980s heralded the arrival of desktop publishing and the introduction of graphic art software applications. This introduced a generation of designers to computer image manipulation and 3D image creation that had previously been a tedious and intensive process. Today’s graphic designers often use desktop publishing software and techniques to achieve their goals.

Graphic design requires that the advocate must continually keep up to date with the development of new and updated software, usually either on their own or through software training programs. Contrary to popular belief, anybody with the right software can not necessarily do it, creativity is the biggest attribute that needs to be added.

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The Associate in Graphic Arts Degree: An Overview

Choosing a college degree program is never an easy decision. For most of us, it involves careful analysis of our strengths, weaknesses, capabilities, and interests. For some who are lucky enough to have a talent, however, the choice of a major can be a natural extension of that talent.

If you’re a gifted musician, choosing a major in music is a given. Have a knack for writing? Degree programs in journalism, communication, or English seem like the obvious choice. And if all you have done through your childhood, preteens, and teens is create art, then a graphic art degree is clearly the choice for you!

Graphic design is an excellent major for individuals who eat, drink, and breathe art-but contrary to popular perception, there is much more to a graphic design degree than art. Graphic design is a perfect amalgamation of creativity, technical proficiency, and business intelligence.

Having oodles of talent is important, but it’s not enough to make you a stellar graphic designer. In addition to artistic talent, other qualities expected in a professional graphic designer are communication skills, ability to manage time, and teamwork. That’s where a graphic program comes into play. A graphic arts degree helps you not only grow your artistic talent, but also helps you develop the technological and business proficiencies you need to pursue a career as a graphic designer.

Graphic Art Degree: Overview

Associate’s degree graphic arts programs are available at design schools and community colleges as well as postsecondary four-year institutions.

These degree programs are typically two years long, and are designed to train graduates in using cutting-edge technology and design principles to create visual concepts that communicate an idea, thought, or message.

The objective of a graphic degree is to help students learn to use design techniques, traditional art concepts, color theory, typography, etc. in a business environment. That’s why most graphic programs are also designed to provide graduates a solid understanding of the different functional areas of business.

Moreover, design work hardly happens now without the use of computers. So, graphic arts programs typically include training in the use of design software, desktop publishing tools, photo and video editing applications, etc.

Graphic Art Degree: Coursework

The coursework of an associate degree in graphic arts can be divided into several different categories: design, business, technology, and liberal arts.

As part of their design coursework, students are trained in web page design, typography, page layout, Illustrator, Photoshop, logo design, information design, Flash, etc. The graphic design degree curriculum includes business topics such as marketing, advertising principles, entrepreneurship, Internet commerce, etc.

Technology courses, such as computer fundamentals and programming languages, may also be a part of a graphic arts program, although there is more focus on such topics in a web design and development degree. Liberal arts courses tend to include English, sociology, communication, etc., in order to provide students a well-rounded education.

Graphic Art Degree: Prerequisites

To enroll in a graphic art degree, you should have a high school diploma or an equivalent GED credential. You should prepare for post secondary training by taking basic art and design courses in high school and creating a portfolio of your work.

Creating a portfolio is important, as some programs may require applicants to submit samples of their sketches, drawings, or designs.

CollegeAmerica was established in 1964. It has six campuses with comfortable facilities in Colorado, Wyoming and Arizona. It has trained generations of graduates for new careers in high demand jobs through its high-value degree programs.

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Visual Graphics for Super Star Creative Geniuses – We Need Better Tools

There is never enough time, and an abundance of projects you may never finish in this lifetime. This is the plight of an over-achiever Visual Graphic Artist and Creative Genius. This challenge isn’t new. In fact, Leonardo da Vinci had said he had only one regret in his life. That he was afraid he’d die of old age, before he completed all his projects, art work, and ideas. He was right to fear this, he died before he did, luckily he left some sketch books for us, and we’ve completed all those prototypes and taken his technology of the day to the next level. Okay so, let’s talk about today, fast forward and let’s see what challenges we face.

First, visual graphic work is slow, and even with an abundance of shortcuts, it still takes lots of time. What shortcuts you ask? Okay so, to enlighten you on this – there was a great lecture posted to YouTube on Feb 8, 2013 by concept artist Scott Robertson which “shows his incredible portfolio of work and talks with students about how to succeed in the industry.” The title of the Video Lecture is: “Creating Sources of Inspiration with Scott Robertson,” brought to us by the Academy of Art University.

In this lecture he explained his methodology, where he has lots of source folders with other images, where he can cut corners using base images. Yes, why not, and he reminds us that in the creative world there are no “image police” that really care if you “cheated” to speed up your work. Okay so, he’s right, and I’d like ask this;

1. What if we had an artificial intelligent search feature that could work in Google Image search using your voice where you describe the base image type you are looking for and it either found one, or created one for you?

2. What if this AI software could take an image and modify it “by your command” and help you along with your visual image creation?

Why do I ask these questions?

Simple, I get two new original thoughts per day myself and I am always looking for ways to illustrate those ideas, but if I don’t do it right now, and spend all day doing it, tomorrow will come and I’ll have two more new concepts and so on. Thus, I just get further and further behind. So, we really need this technology now. Just as Leonardo could have used a whole army of painters, artists, prototype makers, whole teams of people at his command — just imagine if he had? Please consider all this and think on it in 2015.

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Why Should You Use Vector Graphic Art Logo Design for Your Trademark?

Are you trying to create a logo design for your newly established business and don’t know where to start?

Want to make your business emblem innovative and distinct?

Then you should use graphic arts for your brand mark.

Graphic art logo design is one of the most popular design styles in the logo industry. Here, the designers work with painted, calligraphic, drawn and computer generated illustrations which gives them a wider margin for creativity and innovation as compared to photographs or clip art for trademark designs.

But there are also a few types within graphic arts within which vector icons are the best.

Want to know why? We’ll tell you.

1. Images can be expanded or reduced without losing their original resolution:

Vector icons are made up of points, lines and curves instead of pixels. It means that the mathematics of these pictorials allows it to be expanded or reduced to any size and it would still not lose its original resolution. This can be quite advantageous for companies that use different type of marketing mediums from bill boards to business cards because they don’t need to design an individual trademark for each platform.

2. The images look high quality:

The best part about these types of images is that they look high quality compared to other picture formats as there are no jagged edges. Whether the visual is printed or used in a poster, it does not lose its high quality look.

3. They are perfect for detailed illustrative work:

Because they are illustrated through lines and curves instead of pixels or square, they are perfect if the figure that you are trying to craft demands intricate details. Other image formats will never be able to do that level of justice to your delicate design as vector shall.

4. They can easily modified:

Since these illustrations are constructed with individual objects and shapes, they can be easily modified which means that their shape and colors can be altered effortlessly.

5. Softwares for creation can be easily found:

There are many great types of software available in the market through which vector art logo designs can be created quite easily. This means that if you are a small business owner who wants to create his own trademark design, then he can easily purchase one of those softwares and create a high quality business symbol through his creativity provided that he has knowledge of software application usage.

The only disadvantage that this type of art serves is that the icons look more animated than real. They cannot produce a ‘continuous tone’ photographic look that some other graphic formats can. But even after that the vector images are perfect for most of the business trademark types. For example, you can create this type of emblem for corporate companies, dress designers, hotels and restaurants, car manufacturers or performing arts group.

Jesicca Thompson is a senior graphic design consultant at logo design consultant who has more then 10 years of experience in logo and graphic art logo design for small and start up business owners. Please visit logo design consultant to pump up your business by creating a logo design.

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